From entry qualitative methods in glossary Statistics for HCI: Making Sense of Quantitative Data
Research methods such as rich observations, ethnography, or post-experiment interviews, which are suited to exploratory research, revealing the processes and mechanisms by which something occurs and answering how and why questions. Contrast with quantitative methods.
Used in Chap. 4: pages 49, 54, 56; Chap. 8: pages 110, 114
Also known as: qualitative, qualitative data